Innovation Product

D ATHIRAH MAGIC RULER is an innovation tool specially created by our founder Puan Nur 'Atirah Razali. In addition, this ruler is also called the Magic Pattern Ruler. Specially created to make it easier for individuals to draw body patterns quickly and easily without confusing in terms of calculating formulas and using various tools. This product is made of high quality material and is more durable than the usual rulers available in the market. Individuals such as full-time housewives, fashion design students, and small-scale tailors can benefit from this ruler by improving production quality and generating additional income. The Magic Ruler is also suitable for use by People with Disabilities (OKU) and students in special education schools, especially children with slower learning abilities.
The company also offers Training Services such as workshops, coaching, and consulting to foster innovation and creativity among individuals or teams to ensure continued interest in skill development. Utilizing the advantages of innovative products to remain committed to community sustainability by focusing on creating a Social Enterprise called KREASI Initiative. This innovation has also managed to get 
Hak Harta Intelek / Intellectual Property (IP) di MALAYSIA dan INDONESIA.